Yearly Archives: 2016

Maximize The Value Of Your Website

If you'd like to maximize the value of your website, generate more leads and convert more prospects into buyers, the recently published Google Search Quality Evaluator Guide provides plenty of suggestions. This 160 page report details how your site is judged and defines numerous improvement steps. For the abridged version, and four specific modifications you can make that will…
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Why Your Sales Force Needs Online Content To Sell More

Should you elevate content development to a top priority? If your web strategy includes lead generation and converting more prospects into buyers, then a content strategy is essential. Effective content increases sales force productivity by: » Educating your customers. » Attracting new prospects. » Helping buyers formulate purchasing decisions. » Improving SEO. » Increasing sales…
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Four Online Habits You Should Ditch Today

Remember when people thought the world might come tumbling down on the eve of Y2K? The internet was new and many businesses were deciding if it even made sense to develop a website. As we near 2017, most companies have made that investment. Unfortunately, far too many haven’t progressed beyond the basic stage and miss out on revenue opportunities.…
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