Yearly Archives: 2016

2016 Web Strategy Trends – How To Improve In 2017

The impact a website and online channels have on your business has never been more pronounced. Whether it's current customers, or prospects you don't know yet, a website allows you connect in ways that are impossible to accomplish otherwise. Websites are a basic must have marketing tool, not a new web strategy trend. Regardless of company…
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Keyword Research – The Secret Sauce For Your Sales Team & Your Website

Why did Integrated Print & Graphics get calls from prospects asking about a product they didn't sell? In todays online world it's surprising when a prospect decides to pick up the phone and call. But, it's down right confusing when you get calls for a product you don't produce. IPG had recently launched a new website that showcased  their unique…
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Develop Better Content Using This Step-By-Step Process

Have you ever written a blog post, webpages or other online content? If it's not your full time job, the task probably takes way too much time. And because it's not a favorite exercise, writing may conveniently drop to the bottom of your to-do list. But when the words flow and the topic connects, writing turns into…
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5 Lead Nurturing Strategies That Supercharge Customer Conversion

The buyer's journey is nearly two-thirds complete before a buyer reaches out to sales. It takes an average of 10 attempts before you get a response from a buyer you don't know. Voice Mails. Decisions by committee. It's why lead nurturing strategies are an essential element to effectively marketing your products today. Lead Nurturing Strategies…
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