Recent Posts by John Edmundson

A “Fresh” Way To Leverage Your Budget Dollars

[caption id="attachment_2543" align="alignnone" width="300"] Content is an effective area to invest your budget dollars[/caption] Do you need effective alternatives for a few remaining budget dollars or inexpensive ways to impact revenue in the new year? How about adding fresh content to your website? It is no secret that adding relevant information helps you engage with customers.…
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Web Strategy Improvements – From Current To An Ideal State

[mp_row] [mp_span col="12"] Use these web strategy improvements to elevate your position online. Are prospects reading your emails on their mobile device? Earlier this year, mobile internet usage surpassed desktop internet usage for the first time in history. This impacts B2B marketers marketers in a variety of ways. Although much time and attention has been…
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Online Strategies – Are You A Digital Leader or Laggard?

Is it surprising that Forrester Research lists online strategies at the top of their list of IT predictions? What’s surprising is that with all the research pointing to the importance of effective online properties, more companies haven’t embraced the opportunity. Even with the information and education available, there is still a distinct difference between companies…
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7 Steps to Effective Website Development

[caption id="attachment_2511" align="alignnone" width="259"] Website Development[/caption] It's human nature to skip steps. Get an A without studying. Retire without saving. Excel without practicing. It rarely works. It doesn’t work for your website development either. Generic navigation headings. Dull content. A shiny new design with no substance. A website with no traffic. Too often, steps are…
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