About: John Edmundson
Specialties: Business Development, Multichannel Marketing, Lead Generation, Web Site Development, Search Engine Optimization, Google Analytics, Data Analysis, Social Media Development, Product Development, Team Building, Change Management, Process Improvement, Corporate Identity and Brand Management
Recent Posts by John Edmundson
Every day we make purchases. And for businesses, price is an important consideration. But, it’s not just price that influence our selections. Impressions and experiences play a big role, especially when narrowing the field of potential suppliers. But these days, with phone discussions and meetings the exception, until purchase decisions are closer to conclusion, do…
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Website First Impressions Matter – 7 Steps To Better UX
Information. It's the reason customers and prospects visit you online. From trivia to specific business details, we get answers to questions from our desktop and smartphone. But whether a user knows you well or just discovered you for the first time, website first impressions dictate their next step. In fact, your design and navigation have…
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Targeting Specific Verticals Requires More Than A Specialized Sales Force
How can you boost commercial print sales in 2018 and beyond? As they say in the financial industry, the trend is your friend. It means that if the stock market is in a strong uptrend or downtrend, a high percentage of stocks will flow in that same direction. But, in the printing industry, it means…
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Answer These 21 Questions To Ensure An Effective Content Marketing Program
What makes an effective content marketing program? If you’ve decided it’s time to implement a program to connect with your audience as they research and formulate purchasing decisions online, how do you ensure that it’s effective and not the pedestrian variety? 21 Questions That Will Help You Develop An Effective Content Marketing Program Before you…
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Recent Comments by John Edmundson
- August 17, 2016 on How To Conduct Your Own Website Assessment
- January 18, 2016 on Why Your Sales Force Needs Online Content To Sell More


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