About: John Edmundson

Specialties: Business Development, Multichannel Marketing, Lead Generation, Web Site Development, Search Engine Optimization, Google Analytics, Data Analysis, Social Media Development, Product Development, Team Building, Change Management, Process Improvement, Corporate Identity and Brand Management

Recent Posts by John Edmundson

Using Video For Marketing Your Company

What can you do in 15 seconds? Run 200 meters. Make 72 million red blood cells. Open a bottle of wine. And for a website visitor, decide on one of two things: [check_list] Engage with you further Learn about your competition instead [/check_list] For browsers, attention spans are even less. Captivating your audience is hard. However, there are steps you…
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15 Lead Nurturing Statistics And What They Mean To Your Business

Leads. Good leads. The more you have, the more you sell. But, good leads are hard to get. From trade shows, events, inquiries from your website or even referrals, leads are rarely ready to place an order today. However, with an organized plan that targets each opportunity, you cultivate interested prospects and close more deals. Not sure? Here are…
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How To Convert More Leads Into Sales

The statistics are overwhelming. Regardless of the channel. With or without a direct sales force. Prospects aren't ready to buy. At least not right away. In fact, whether it's online from your website or offline at an event, only 10 -15% of the leads you generate are ready to buy now. Another 20 - 30%…
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