About: John Edmundson

Specialties: Business Development, Multichannel Marketing, Lead Generation, Web Site Development, Search Engine Optimization, Google Analytics, Data Analysis, Social Media Development, Product Development, Team Building, Change Management, Process Improvement, Corporate Identity and Brand Management

Recent Posts by John Edmundson

2017 Internet Trends That Impact Your Business

If you are in the prediction business it's likely that you'll be wrong more than you are right. It's true if you are predicting the stock market, economics or internet trends. For example, Irving Fisher, one of America's greatest economists, said in October 1929 that he believed equities had reached a "permanently high plateau." Less…
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Why A Content Strategy Is Like Planning A Vacation

It's likely you'll never compare a content strategy with planning a vacation. In reality, here’s why you should. Who doesn't like a vacation? Whether it's a trip to the city or the serenity of a national park, a week away reconnects us with our family, improves our health and when we return, it even increases…
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How Online Content Benefits Customers And Prospects

Wouldn't it be nice if prospects picked up the phone when you called or replied to an email? But, that's not how it works today. Arguably, it's never been tougher to connect with clients. And it's a big reason why companies use content marketing. It allows you to develop a relationship with prospects even when your phone calls…
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When Is Your Best New Sales Hire Not A Sales Person?

  Hiring the perfect sales person. Easier said than done. Even the best organizations have horror stories of seemingly good sales hires gone bad.  Selling is tough. Prospects are hard to reach. Competition is fierce. Sales costs add up. So what's the right answer? It may not be a sales person at all. Why Content Marketing…
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